Service 03
Digital Marketing
Search and paid media run by people who show their working.
Most reporting in this category is designed to be impressive rather than useful. Ours is designed to be checked: what was spent, what it produced, and what we would change next month.
- Businesses buying clicks without knowing which ones become revenue
- Companies whose rankings slid after a redesign and nobody can say why
- Teams inheriting an account nobody has audited in a year
SEO
Technical, content and authority work, reported against revenue rather than rankings alone.
PPC and Google Ads management
Account structure, creative and bidding, with spend and return shown side by side rather than on separate slides.
Social media marketing
Paid and organic, aimed at the part of the audience that actually buys.
Analytics and reporting
Measurement that connects marketing activity to closed business, set up so you can read it without us in the room.
From £1,200 per month
Included
- Account audit and setup
- Monthly delivery against an agreed plan
- Reporting you can read unaided
- A named contact
Not included
- Media spend
- Creative production beyond the agreed scope
- Third party tooling
What moves the band
- Media spend under management
- Number of markets or languages
- Content production volume
Retail and e-commerce 2025
Kestrel Outdoor
A 400-product outdoor retailer replatformed off a store it had outgrown, then rebuilt its paid search around margin rather than volume.
1.4% to 2.6%
Conversion rate
Professional services 2026
Brightwater Legal
A twelve-partner firm drowning in unqualified enquiries. We automated the triage, and told them which two ideas on their list not to build.
3 days to 4 hrs
Time to first response
Is media spend included in the fee?
No. The fee is our time, the spend is yours and it goes on your card. We never mark up media, and you can see the accounts whenever you like.
How long before we see movement?
Paid search moves in two to four weeks because we are restructuring something that already exists. SEO is six months before the trend is readable and twelve before it is worth much. Anyone promising faster on the second one is selling you something.
Do we own the ad accounts?
Always. We work inside your accounts, never ours. If you leave, nothing has to be rebuilt and no history is lost.
What is the minimum commitment?
Three months, because the first is audit and rebuild and judging it any sooner is not fair on either of us. After that it is rolling with 30 days notice.
How do you report?
A monthly report you can read without us in the room, showing spend, gross profit and what we would change next. Plus a live dashboard you can open any day of the month.